IN BRIEF
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When installing a advertising sign, it is crucial to comply with certain regulations. First, it is necessary to obtain a permit from the town hall or prefecture to avoid severe penalties that can go up to €7,500. The total area of signs per establishment must not exceed 60 m², and particular attention must be paid to signage to ensure it does not constitute an obstruction. Materials used for signs must be durable and well-maintained, while night lighting must comply with current standards. Furthermore, each advertisement must indicate the name or the registered name of its responsible party, as well as their address. Understanding these rules is essential to ensure a successful and compliant installation.
Installing a advertising sign is an exciting challenge for entrepreneurs, but it is also governed by a set of rules. Whether for safety, aesthetic, or environmental reasons, it is crucial to understand the regulations in force before proceeding with the installation. This article will help you navigate through the main rules that must be adhered to in order to ensure a compliant sign installation.
The required permissions
Before placing a commercial sign, it is essential to obtain the necessary permissions. In many municipalities, submitting a file to the town hall or prefecture is mandatory. This ensures that the signs do not harm surrounding signage and do not create excessive visual nuisances. For more details, consult the resources on commercial sign authorization.
The dimensions of the sign
A strict regulation also governs the dimensions of signs. For example, the total area of advertisements attached to an establishment must not exceed 60 m². Moreover, the density of displays is subject to precise rules based on the size of the facade where the sign will be installed. Therefore, it is crucial to verify these limits before installation to avoid potential fines.
The materials and maintenance
With regard to materials, it is imperative to use sustainable and high-quality equipment for the manufacture of the sign. This not only contributes to a better appearance but also ensures the safety and longevity of the sign. Additionally, owners are required to ensure that the sign is well-maintained to avoid potential penalties.
The mandatory mentions
Every advertisement or sign must include mandatory mentions, such as the name or registered name of the business, as well as its address. This requirement aims to ensure transparency and allows customers to know who is behind the display. Learn more about advertising regulations in France.
Regulations on lighting
For illuminated signs, specific regulations also apply. It is important to respect norms concerning light intensity and lighting hours in order to minimize light pollution and disturbance for residents. Quick reminder: nighttime lighting must be proportional, and it is often advisable to limit it during certain hours. For more information on this subject, visit the official website of the advertising display.
The evolving regulations
It is essential to stay informed about developments in regulations, such as those described in decree n° 2023-1007 of October 30, 2023, which has made significant changes to the areas and types of advertisements permitted. This underscores the importance of staying updated on legal changes to remain compliant. To avoid being caught off guard, stay informed about new rules through guides like the one on the different types of advertising signs explained.

Installing a commercial sign may seem simple, but it is essential to understand the rules and regulations that surround it. Every type of sign, whether illuminated or not, must meet specific criteria to ensure safety and respect for the urban environment. In this article, you will discover the main regulations to follow to ensure that your installation is compliant and effective.
Prior authorization for installation
Before proceeding with the installation of your sign, it is crucial to check whether a permit is required. Generally, any sign must be subject to a declaration or request for authorization from the town hall or prefecture, especially in densely populated urban areas. Failing to comply with this step may result in fines of up to €7,500. Be sure to consult the necessary documents, such as this guide on advertising display.
Compliance with area and density
Regulations also stipulate that the total area of the signs displayed per establishment must not exceed 60 m². This is particularly important to avoid any obstruction to road signage and public safety. The density of advertising can also be measured based on the length of the public way. It’s therefore important to inquire about these aspects before designing your sign.
Materials and maintenance of signs
The materials used to create your sign must be of durable quality and comply with current standards. Regular maintenance is also necessary to ensure that the sign remains in good condition. This not only preserves the image of your business but also contributes to the cleanliness of the urban environment.
Specific regulations for illuminated signs
If you opt for an illuminated sign, be aware that it must meet additional criteria. For example, the brightness must be suitable for the size of the municipality, and certain operating restrictions may apply. To learn more about these rules, check out this link: Public Service.
Night lighting of signs
The night lighting of signs must also follow specific regulations, especially if the sign is located near residential areas. Ensure that your sign does not disturb the peace of residents and respects lighting hours. For anything related to advertising and public lighting, it is advisable to refer to official guides like this one: Iagona Guide.
Owner’s responsibility
Finally, the owner of the sign is always responsible for complying with regulations. In case of non-compliance, penalties may be imposed. It is also important to keep in mind that signs should not obstruct the visibility of traffic signs and should not cause any inconvenience to passersby.
In summary, the establishment of a commercial sign requires following a precise regulatory framework. Make sure you are well-informed and comply with the various standards to successfully complete your installation without issues. To deepen your knowledge, feel free to consult other resources available online, such as the article found here: Regulation of advertising signs.

Installing a commercial sign may seem like a simple process, but it really requires a thorough understanding of the installation rules. The first step is to ensure that you have the necessary authorization. Indeed, placing a sign without the required documents can result in fines of up to €7,500. It is crucial to follow the administrative steps to ensure the legality of your installation.
Moreover, there are strict standards regarding the total area of signs displayed by establishment. In general, this area must not exceed 60 m². This rule is in place to preserve the aesthetics of our cities and avoid harmful visual saturation. Therefore, it is essential to carefully plan the location and size of your sign to avoid any inconvenience.
Regulations also require that any outdoor advertising include the address and the name, or registered name, of the person who commissioned the sign. This aims to enhance transparency and accountability among advertisers. As professionals in the field, it is our duty to ensure that this information is clearly displayed.
Do not forget the factor of lighting. Illuminated signs may have to adhere to specific hours to avoid light pollution in our cities. This is part of the rules that every sign installer must consider to comply with current regulations.
Finally, each city may have its own regulations, so it is wise to check with the local town hall or prefecture. Recent changes and modifications to the 2023 decree add nuances that need attention. Staying informed is essential to successfully executing your commercial sign project!

